Golf Channel announced the 11 finalists who will present their innovative driver concepts and ideas with the hopes of ultimately becoming Wilson Golf's newest driver for 2017 on a new, first-of-its-kind television series, "Driver vs. Driver" presented by Wilson. The series premieres Tuesday, Oct. 4 at 10 p.m. ET. Driver vs. Driver will follow the trials and tribulations of aspiring golf equipment designers as they compete for the chance to win $500,000, and the opportunity to have their driver design sold at retail under the Wilson Staff name. The finalists, selected through an open call application process, will present to a panel of celebrity judges - former Chicago Bears linebacker and avid golfer Brian Urlacher, former USGA Technical Director Frank Thomas and President of Wilson Golf Tim Clarke - during the series' first two episodes. Two-time PGA TOUR winner and Wilson Advisory Staff member Kevin Streelman joins the series as a judge beginning with the third episode. Following the presentations, the judges will debate on which finalists' concepts will advance in the competition. The seven-episode series will then take viewers behind the scenes as the advancing teams work with Wilson LABS - the innovation hub at Wilson - engineers to evaluate, critique, refine and test their concepts, all while the panel of expert judges evaluates the best concept that will help golfers perform off the tee.