Aspiring solo singers, rap-duos or electronic groups will be able to upload their video to The Stream online platform, where it instantly becomes available to the public. The 100 most streamed musicians will be invited to a showcase where they will perform in front of music industry bigwigs. Thirty artists will be chosen and will work with the music executives for one week. At the end of the week, each exec will choose and sign their three favorite artists. When the artists have been signed, they will compete in a weekly live show. The contestants' fate will be decided by the number of streams their performances generate. The most streamed artists stay in the competition while the least streamed risks eviction.