Crave (formerly The Movie Network or TMN) is a Canadian premium television network and streaming service owned by the Bell Media subsidiary of BCE Inc.
Launched in 1983 as the national service First Choice, early difficulties and a subsequent industry restructuring led to its operations being restricted to Eastern Canada from 1984 to 2016; it then held a regional legal monopoly on movie-based premium TV service in its territory until the launch of the present-day Super Channel in 2007. The service, which changed its name to The Movie Network in 1993, resumed national operations in 2016, when Movie Central (which previously held a similar monopoly in Western and Northern Canada) wound down its operations and transferred its subscribers to TMN.
In 2018, TMN merged its operations with the Bell-owned over-the-top (OTT) streaming service CraveTV, and both services were renamed Crave. With the changes, the OTT version of the service added a premium tier, "Movies + HBO", which adds access to the premium content that was previously exclusive to the TMN and HBO. Likewise, the version of the service distributed by television providers gained access to the on-demand library of the former CraveTV service as part of their subscription. As such, the service was often sold by providers under the name Crave + Movies + HBO, until programming from both tiers was collapsed into a single library in October 2021. Since then, the Crave service sold by TV service providers has been equivalent to the "Crave Total" OTT plan.
For regulatory purposes, the Crave OTT service and specialty television service are considered to be separate operations.
