Episodes
Episode: 4x01 | Airdate: Mar 26, 2008
Sir Alan Sugar sets gruelling tasks for business hopefuls. Sixteen new candidates line up for the chance to win a six figure salary, and must sell two van loads of fresh fish.
Episode: 4x02 | Airdate: Apr 2, 2008
Sir Alan Sugar puts 16 applicants through the job interview from hell. After an exhausting first task, the applicants are challenged to set up an overnight laundry business.
Episode: 4x03 | Airdate: Apr 9, 2008
The candidates are woken up at the crack of dawn for their third task - running a pub and turning it into a themed restaurant for the day, serving paying customers.
Episode: 4x04 | Airdate: Apr 16, 2008
Four weeks into his search for an apprentice, Sir Alan Sugar challenges the teams to set up their own photography business at a busy shopping centre on the outskirts of London.
Episode: 4x05 | Airdate: Apr 23, 2008
The candidates head off to the country to represent two farms who produce ice cream. The teams have to invent and make exciting new flavours to sell to the lucrative London market.
Episode: 4x06 | Airdate: Apr 30, 2008
The candidates must come up with a brand new occasion for a range of greetings cards. Will they find a gap in this saturated market? And will their ideas be commercial?
Episode: 4x07 | Airdate: May 7, 2008
With the house still split after last week's dramatic boardroom decision, the candidates are sent on a business trip to Marrakesh's hectic marketplace.
Episode: 4x08 | Airdate: May 14, 2008
The candidates are sent to a wedding expo to sell dresses to brides-to-be. Will they be able to adapt their hard-sell techniques for this most emotional of purchases?
Episode: 4x09 | Airdate: May 21, 2008
The remaining seven candidates' advertising and branding skills are tested when the teams are instructed to design and market their own brands of tissues.
Episode: 4x10 | Airdate: May 27, 2008
With just six candidates remaining, the pressure is on. Sir Alan gives the teams a choice of supercars and challenges them to rent them out to members of the public.
Episode: 4x11 | Airdate: Jun 2, 2008
As this year's series of The Apprentice draws to a close and the tension mounts, the final five candidates are profiled - looking at what makes these men and women tick.
Episode: 4x12 | Airdate: Jun 4, 2008
Episode: 4x13 | Airdate: Jun 11, 2008
After eleven gruelling weeks, it is time for Sir Alan to choose his next apprentice. But first, the exhausted finalists must take on their most daunting task to date - in just a single week, they must create and market a new and original male fragrance which they will then launch to an audience of a hundred industry experts, including top names such as Givenchy, Roja Dove and Estee Lauder.
The stakes are painfully high for the finalists, with the big prize of working with Sir Alan now tantalisingly within their sight. But with the return of fired ex-candidates to be their assistants, will these new team members be a help or a hindrance as the finalists battle it out?
Episode: 4x14 | Airdate: Jun 8, 2008
A look back at the candidates who didn't make the cut. Reliving their worst decisions, Sir Alan Sugar reveals how he decided who would hear that famous phrase - 'You're fired'.
Episode: 4x15 | Airdate: Jun 11, 2008
Having started 12 weeks ago, Sir Alan Sugar's search for his apprentice is over for another year and he is joined by the winner and runner-up to discuss why he made his decision.
Specials
Episode: S04 Special | Airdate: Apr 18, 2008
Clip show in which celebrity fans and former contenders remember those motor mouth candidates who only just failed to become The Apprentice.
Episode: S04 Special | Airdate: Apr 3, 2008
Former candidates and celebrity fans relive some of the best moments to come out of the worst decisions ever on the Apprentice.