"Gran Hermano" (also known as Gran Hermano USA) is the Spanish-language version of the reality television franchise Big Brother broadcast in the United States on Telemundo produced by Endemol. The series was announced in May 2015 during the network's upfront presentation for the 2015-16 television season in New York City. This is the official adaptation of the international Big Brother format for Hispanic television in the U.S., making the United States in the third country worldiwde, after Canada and India, to have different adaptations of the show based on language. The show launched on Sunday January 10, 2016, will last 13 weeks. And former Nuestra Belleza Latina host Giselle Blondet was announced as the show's presenter on December 14, 2015. The format it will follow has been confirmed to be the traditional open voting one and the house to be used for this installment is located in Mexico City, Mexico but not on the same house of Big Brother México 2015.