Iceland Foods: Life in the Freezer Cabinet

Malcolm Walker, maverick CEO of Iceland supermarket, opens the doors to his frozen empire.

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Episode 3

Episode 1x03; Nov 4, 2013

CEO Malcolm Walker is concerned the horsemeat scandal has tarnished the company's image and cost millions in sales. He is relaunching the business and needs a game-changing TV advert. Septuagenarian Iceland ad veteran, Tom - the mastermind behind Ice

Previous Episodes

Episode NameAirdateTrailer
1x03: Episode 3Nov 4, 2013
1x02: Episode 2Oct 28, 2013
1x01: Episode 1Oct 21, 2013
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