With standards always changing, no matter how hard you try to be good, it's virtually impossible these days... especially for the Goode family. Meet Gerald and Helen Goode, a couple who live by the motto WWAGD ("What Would Al Gore Do?"). Gerald, a college administrator, and Helen, a community activist, are determined to obliterate their carbon footprint on the planet: They're zealous vegans, drive a hybrid, and recycle everything possible. Even the family dog, Che, is vegan. In the words of Helen, all the Goodes want to do is buy organic apples and call minorities by their right names. But despite their best efforts, something always goes haywire with their politically correct plans.