"Saturday Superstore" was a children's television series, broadcast on BBC1 from 1982 until 1987. It was shown on Saturday mornings with presenters including Mike Read, Sarah Greene, Keith Chegwin and John Craven. The show was very similar to its predecessor Multi-Coloured Swap Shop, which had ended the previous October–March season following its presenter Noel Edmonds moving away from children's TV to present his prime time Late Late Breakfast Show.
A regular spot on the show was their children's talent show "Search for a Superstar". The winner of the 1986 search were Claire and Friends spawning the top twenty hit "It's 'orrible being in love (when you're eight and a half)". In 1987, the contest was won by Juvenile Jazz, which included future OMD and occasional Stone Roses keyboard player, Nigel Ipinson.
For much of its run, Saturday Superstore retained the same famous phone-in number 01-811-8055, as its predecessor.
Amongst its most memorable moments were the pop group Matt Bianco being verbally abused by a phone-in caller and The Flying Pickets offering as a competition prize a tea-towel bearing the face of Karl Marx. Other notable guests included Wham!, who answered questions about their lives to callers and read out competition answers and winners.