Episode 1
Episode: 1x01 | Airdate: Jul 31, 2023
From Aldi and Lidl to Sainsbury's and Waitrose, Denise digs into the cheaper alternatives and reveals the truth behind who really makes these supermarkets' own-brand products
Episode: 1x01 | Airdate: Jul 31, 2023
From Aldi and Lidl to Sainsbury's and Waitrose, Denise digs into the cheaper alternatives and reveals the truth behind who really makes these supermarkets' own-brand products
Episode: 1x02 | Airdate: Dec 4, 2023
Denise Van Outen unwraps the truth about own-label products, looking at everything from festive foods and fizz, and mince pies and cheese, to gifts and make-up. As a nation plans to indulge at Christmas but keep spending low, Denise reveals the most essential secret of all - which big brands secretly make the cheaper own-label version.