A Rivalry Begins
Episode: 1x01 | Airdate: Sep 24, 2025 (42 min)
The decades-long feud between Adidas and Puma is one of the greatest rivalries in sports history.
Season 1
From the Courts to the Streets
Episode: 1x02 | Airdate: Sep 24, 2025 (42 min)
Sportswear evolves as Puma hits NYFW and Adidas partners with Kanye, sparking a cultural shift.
Win at All Costs
Episode: 1x03 | Airdate: Sep 24, 2025 (43 min)
Bjorn Gulden's move to Adidas from Puma sparks shock as both brands continue their fierce rivalry.